Fulda relies on style when it comes to Hessentag merch


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Fulda is creatively preparing for Hessentag 2026. Tennis socks are the merch hit. Discover which souvenirs are still trendy.

The Hessentag sock is already a hit.
1/12The Hessentag sock is already a hit. © Sabrina Mehler
With a slight note of caraway: Mayor Heiko Wingenfeld also likes the Hetawu, here at the “Fuldaer Zeitung” barbecue on Uniplatz.
2/12With a slight note of caraway: Mayor Heiko Wingenfeld also likes the Hetawu, here at the “Fuldaer Zeitung” barbecue on Uniplatz. © Kevin Kremer
The elegant glass bottle can be purchased at the tourist information center - and will continue to be advertised after Hesse Day.
3/12The elegant glass bottle can be purchased at the tourist information center – and will continue to be advertised after Hesse Day. © Sabrina Mehler
Pleasantly mild, dominant apple and notes of pear: This is what the new “home apple” from the Schlitzer distillery tastes like.
4/12Pleasantly mild, dominant apple and notes of pear: This is what the new “home apple” from the Schlitzer distillery tastes like. © Sabrina Mehler
A pin is also available for Hessentag 2026 in Fulda.
5/12A pin is also available for Hessentag 2026 in Fulda. © Sabrina Mehler
“Foll Hessian” is the slogan of the 63rd Hesse Day. The Hessentag souvenirs are also very Hessian.
6/12“Foll Hessian” is the slogan of the 63rd Hesse Day. The Hessentag souvenirs are also very Hessian. © Sabrina Mehler
Fans with Fulda motifs have proven themselves in recent years: They are also available again for Hesse Day.
7/12Fans with Fulda motifs have proven themselves in recent years: They are also available again for Hesse Day. © City of Fulda
In addition to tennis socks, there is also an adhesive tattoo as merch for Hesse Day in Fulda.
8/12In addition to tennis socks, there is also an adhesive tattoo as merch for Hesse Day in Fulda. © Sabrina Mehler
There is regional diversity in the merch for Hessentag in Fulda: from tennis socks to local apples.
9/12There is regional diversity in the merch for Hessentag in Fulda: from tennis socks to local apples. © Sabrina Mehler
Wiebke Till from the Office of Tourism and City Management with all sorts of Hessentag souvenirs next to a cardboard cutout of the Hessentag couple.
10 / 1210-hessentag-fulda-merch-Wiebke Till.jpg © Sabrina Mehler
Georg “Schorsch” Koch, the former landlord of the Enzianhütte in the Rhön, grilled the Hetawu during an FC campaign.
11/12Georg “Schorsch” Koch, the former landlord of the Enzianhütte in the Rhön, grilled the Hetawu during an FC campaign. © Kevin Kremer
When Hessentag couple Max and Vera Dudyka recently distributed the Hessentag bags filled with all sorts of little things at “Heimatliebe”, there was a huge rush.
12/1205-hessentag-fulda-merch-tueten-pair.jpg © Sabrina Mehler

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